Share and Explore Models for Evaluating Behavior Change
By Kara Crohn
How do we evaluate whether programs move people from awareness of an issue, to taking action, to advocating for change? Come discuss! I will share how a panel study tracks customer engagement with energy efficiency programs. Share your examples! Example discussion topics: integrating loyalty models with logic models, designing surveys/observation guides.
Kara Crohn is a Managing Consultant at EMI. She has 14 years of research and client management experience in wide range of settings including statewide energy efficiency programs, Fortune 500 companies, community-based organizations, and academic outreach programs. Dr. Crohn offers extensive knowledge of program evaluation theory, qualitative and mixed-methods research designs, evaluation capacity building approaches, logic model development, and process mapping.